Dynamic and intuitive homepage with rotating titles
I created an inviting homepage with rotating titles that instantly engage users. The intuitive design is complemented by illustrated food items showcasing Nippon’s authentic ingredients, making the experience both visually appealing and easy to navigate.
Visually engaging step-by-step subpage
I developed a highly visual subpage, designed to guide users effortlessly through each recipe step. Using a combination of custom icons, descriptive text, and videos, the layout ensures that users of all ages and skill levels can easily follow along. The process focused on creating a clear and intuitive flow, making cooking simple and enjoyable, while maintaining a visually appealing and informative design throughout.
Custom recipe designs with hand-drawn backgrounds
I took full creative control by personally designing the recipes and hand-drawing the backgrounds, allowing me to tailor every visual element to fit the brand’s vision. This hands-on approach gave me the flexibility to perfectly align the illustrations and recipe layout, ensuring a cohesive and personalized user experience. The process involved sketching, refining, and seamlessly integrating these elements into the site, creating a unique and customized look that reflects both authenticity and creativity.
UX/UI project
Client
Nippon
Tools
PS, Illustrator, Figma, Flowmapp, Semrush, VS code, Cavna
Role
UI/UX Designer
Duration
3 Weeks
How can Nippon, a Japanese-inspired meal kit company, develop a digital platform and meal kit concept that supports parents’ need for convenience while promoting fun, interactive cooking experiences with their children?
achieved
achieved
Playful & visual website
Designed a vibrant and engaging website that appeals to both children and adults, making the cooking process fun, interactive, and accessible for all ages.
User-friendly recipe section
Created an intuitive recipe section, simplifying the cooking process for both parents and kids.
Interactive learning experience
Implemented engaging features that balance convenience with educational and playful cooking activities.